"Pay It Forward" Salesmanship

Value Please!

A lot of sales people bring no value to the marketplace.  They take!

They bother us with their nonsense about "you can trust me more" and "I'm not here to sell you anything".

That type of "selling" is the fingernails-on-the-chalk-board approach to getting a customer's attention.  It's the BS that makes the good guys look like schmucks.  It's professional mediocrity and all of here at The DEW View are on a mission to fight it.

The "pay it forward" sale process understands that "qualified giving" before getting is the only way to build consistent high-value clients.  You can't replace a "Pay it Forward" philosophy with fake Zig Ziglar closes. (OUCH - apologies if you like the Zig-man).  It's a mindset that trumps just about any other high-achieving, high return-on-investment activity that you do.

Here are some "Pay it Forward" ideas:

  1. Give away 30 minutes a day of your time to mentorships...
  2. Write an article about recent trends in your industry and what that means...
  3. Call your top 20 clients with a way to save them money...
  4. Do the research for your customer that shows the value of your services...
  5. Overwhelm presentees with crafty facts that they can repeat to their peers...
  6. Host a webinar where you showcase the 12.5 leading problems that your customers need to avoid...
  7. Suggest a (non-competing) industry partner your customer needs to meet...
  8. Learn the top 3 frustrations of your target customer...

There are other great ways to "pay it forward" in sales without foolishly donating time to non-buyers.  The key is that doing these actions is more than just the action -- it is a philosophy of salesmanship.  Also note that each of these activities actually advances your selling process.

------------

On another tangent, I am pleased that so many people find this blog helpful in generating more business.  I started it with a "pay it forward" idea of putting in writing some of the thoughts that made me successful in closing big deals.  In the coming days, I am taking this even further AND I WANT YOU TO BE A PART OF IT...

Launching in JUNE will be the Sales Matters group (a mini social network group).  It will be a place:

  1. for me to share sales tips like what you read here with entrepreneurs...
  2. for me to help you close the big deals that you currently working on...
  3. for sales guys to find a better job and a better future...
  4. where bosses can find great sales people to hire...
  5. where "revenue generators" can find other like-minded people...

I am on this incredible journey leading great people to even greater sales performance and I look forward to you joining me when the site opens...

Expect to hear more common sense talk about generating explosive revenue growth like the following:

[youtube=http://www.youtube.com/watch?v=gbunW1hS9CM]

Reblog this post [with Zemanta]